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Jon Gannon

CFP®, Lead Advisor, Partner
Jonathan Gannon

Hardworking, compassionate, and outgoing, Jon is a people person with a heart for helping others. He’s all about building authentic relationships, which shows in how he talks with clients. He’s always offering the same financial advice he’d give his friends or family, operating from a place of “What would I do if it were my money?”

Jon earned his bachelor’s in finance from Washington State University and started his career in financial services in 2012. He joined the Vista team in 2017, starting as portfolio manager and eventually stepping into his current roles. He has completed the Certified Financial PlannerTM (CFP®) designation.

A big family man, Jon enjoys nothing more than hanging out with his children. Through it all, he remains grounded and grateful, knowing he’s right where he wants to be in life.

Fun fact: Jon is an excellent woodworker. One of his most memorable projects was a jewelry box made of purpleheart wood for his daughter.


Connect with Jon

Causes & Organizations

  • Project Lemonade, Treasurer
Articles by Jon Gannon
Investing

Happy 50th birthday to the index fund

August 13, 2026By Jon Gannon, CFP®

Critics called Bogle’s first index fund a “folly.” Today it’s recognized as one of the great financial innovations of the past century.

Financial planning

What The “One Big Beautiful Bill Act” Means For You

ArticleNovember 24, 2025By Jon Gannon, CFP®

This past summer, Congress passed the One Big Beautiful Bill Act (OBBBA)—an ambitious name for a law that brings something surprisingly practical: stability.

Financial planning

One Big Beautiful Bill Act: Tax Cuts and Jobs Act made permanent

ArticleOctober 15, 2025By Jon Gannon, CFP®

OBBBA makes many tax cuts permanent while introducing new rules for SALT deductions, seniors, charitable giving, and a new retirement account—shaping strategies for households nationwide.

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